Sacha Baron Cohen kills Borat and Ali G

Unrelated to this year's Oscar race but the link to the article is here.

"The actor has decided he can no longer reprise his popular characters-gangster-rapper Ali G and anti-Semitic homophobic reporter Borat- as they have become too famous."

Sacha Baron Cohen says:

"It is hard, and the problem with success, although it's fantastic, is that every new person who sees the 'Borat.' movie is one less person I 'get' with Borat again. So it's kind of self-defeating form really."

I have to say, I completely agree with him. Completely justifiable.